There’s a talking point making the rounds in SEO circles right now… and on LinkedIn repeatedly. “Good SEO is good AEO.” The argument goes that answer engine optimization is 80,…
Why Net New Content is the Core Motion for AI Visibility
The loudest piece of advice in content marketing right now is to go back through your existing library and retrofit it for AI. There’s an entire class of tools like…
Our Top Profound Alternatives & Competitors to Also Consider
TL;DR — which Profound alternative should you pick? For affordable multi-engine monitoring, go with Peec AI ($95/mo, unlimited seats). To test the waters on the cheapest possible plan, start with…
The Consensus Model: How Brands Win Visibility in the Age of LLMs
Classic SEO was largely a winner take all affair. One brand ranked first, another ranked tenth, or worse, was buried on pages 2+ of Google… and the gap between them…